By John Bebow - June 12, 2008
In a move to fill lucrative jobs in West Michigan, drugmaker Perrigo is using a new YouTube video to recruit talent from distant locations.
The Grand Rapids Press explains: "It's a sign of the transformation of the work force from manufacturing to knowledge-based with the focus on having fun while being productive, said Joe Ross, Manpower spokesman. 'It's no longer just salary and health benefits.' Ross said. 'What (employers) are trying to show is that we are a witty, smart, fun place to work.'"
As we've noted before, despite the never-ending buzz about Michigan's economic woes, some regions are experiencing a shortage of talented, high-tech workers. This spring, a report by The Right Place economic development group in Grand Rapids offers bittersweet news in a new survey of regional employers. More than a third of the businesses responding to the survey said they planned to hire more than 100 workers in the next years. Two-thirds of the businesses said they'd hire more than 100 workers over the next five years. Yet despite the tough economy and relatively high unemployment rate, 40 percent of the responding businesses also described their access to talented workes as "moderately scarce" or "very scarce."
A final upbeat tidbit about Michigan employment… The latest Manpower survey suggests one in five Michigan employers will add workers in the next quarter, including many employers in regions generally unaffected by Michigan's summer tourism swing.
One Comment
Years of experience has taught me that the "talent shortage" is usually due to ineffective human resources and management inability to vocalize the skills & talents needed for a successful employee. Maybe I should peruse some ads and give these clueless employers a call.
As for the statement that Manpowers bogus "study" suggests one in five Michigan employers will add workers in the next quarter, what unadulterated bunk!
The question presented only allows for "stay the same, increase, decrease or don't know". There is NO indication that the "10%" of net increase is more than one employee per company, nor is there any indication that decrease does not mean close doors and let go of dozens.
My heart breaks as I watch "experts" report bogus statistics and the state of my home state die.
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